SQL Planner - Cover Hero

SQL Planner

Complete Windows & SQL Server
Management & Monitoring

The all-in-one unified visibility platform to resolve issues faster and save millions in IT Monitoring/ DBA costs.

99% Lower TCO

Unmatched enterprise value vs Datadog & Site24x7

Free Enterprise Edition

Monitor unlimited Windows & 10 of SQL instances

100+ Analytical Reports

Deep diagnostic insights for instant root-cause analysis

Universal Accessibility

Browser-based, mobile-friendly central management 24/7

Slide 2 - Executive Summary

Executive Summary

What Your Team Gets Day 1

The Challenges Today

  • Blind spots across Windows & SQL setups
  • Slow root-cause resolution for performance
  • Missed backups and unknown recoverability
  • Costly and overly complex generic tools
  • Multi-network database sprawl & complexity

SQL Planner Delivers

  • Unified Visibility: Combined Windows + SQL metrics
  • Deep Diagnostics: Real-time UI with 100+ reports
  • Proactive Alerts: 100s of alert categories
  • Automated Reliability: Multiple types and easy DB Backup
  • Agentless Automation: Perfect for SQL Express / Dev limits

Cut MTTR 50–80%

Faster root-cause resolution

2–10x Speed Boost

Through advanced query mining

Up to 99% Savings

Lower TCO vs generic alternatives

Slide 3 - Persona Use Cases

Use Cases

Who Uses SQL Planner (and Why)

IT Directors

  • Consolidate tools into a single, unified platform
  • Drastically reduce TCO vs legacy monitoring
  • Ensure confidence in uptime and rapid recovery

Database Admins

  • Advanced query mining and execution tracking
  • Instant waits & deadlock analysis
  • Monitor Always On, SQL Agent jobs, and audits

System Admins

  • Track CPU, Memory & Disk IO in real-time
  • Monitor IIS, Services, and Network health
  • Centralized multi-server Event Log management

Service Providers

  • Manage multi-server, multi-network environments
  • Unified monitoring via a single web pane
  • Automated DBA Handover notes for shift transitions

SQL Developers

  • Identify expensive queries in pre-prod
  • Spot missing indexes and implicit conversions
  • Optimize performance early in the dev cycle

Regulated Orgs

  • Comprehensive security audits and tracking
  • Monitor malicious logins and admin actions
  • Generate compliance-ready reporting effortlessly
Slide 4 - Core Features

Core Features

Core Capabilities at a Glance

SQL Performance Monitor

Real-time tracking of critical metrics, resource usage, and query execution execution times.

Health Analysis

Deep-dive diagnostics powered by 100+ insightful reports to ensure system stability.

Security Auditing

Comprehensive tracking of SQL DB DDL changes, malicious login attempts, and admin operations.

SQL Database Backup

Reliable automated backups , Individual object level backup in script format.

Windows Monitoring

Unified visibility into CPU, Memory, IIS, Network IO, Storage, and active Services.

Event Log Monitoring

Centralized multi-server event log tracking, featuring AI-enabled insights via Edge.

DBA Handover Notes

Streamline communication with central tracking and automated forwarding for team shifts.

Browser Access

Manage your infrastructure seamlessly from any tablet, PC, or mobile device, 24/7.

Slide 5 - Deep Dive Reports

Deep Dive

100+ Analytical Reports

Query Mining

  • Implicit conversions, index scans & missing indexes
  • Expensive query tracking by CPU, IO, User, or App

Waits & Deadlocks

  • Identify victim vs root cause sessions
  • Granular object-level locking & historical tracking

Storage & IO Analysis

  • Overall disk utilization & database growth trends
  • Read/write latency by database & logical file usage

Always On Monitoring

  • Live Availability Group dashboard & replica sync status
  • Historical failure analysis & automatic sync alerts

SQL Agent Job Analysis

  • Analysis by duration or historical background checks
  • Instant alerts on failures & success/failure ratios

Azure SQL & PaaS

  • Complete monitoring for Azure SQL DB environments
  • Seamless insights for RDS and PaaS database setups

Event & Error Logs

  • Critical, error, and warning occurrence detection
  • Pattern matching for identifying critical system errors

Security Auditing

  • Track DDL changes and malicious login attempts
  • Monitor and log administrative operational commands
Slide 6 - Alert Coverage

Alert Coverage

30+ Production-Critical Conditions

Infrastructure

  • High CPU: > N% for N min
  • High Memory: > N% for N hr
  • Low Disk: Storage < N% free
  • Server Down: Instance unreachable
  • IIS Site Down: IIS Site unreachable
  • Services Down: Win Service down

Backup & Jobs

  • Missing Backups: Full, Diff, or Log backup missing for N days/hrs
  • Agent Failures: SQL Agent job fails
  • Planner Backup: Built-in job status

SQL Engine

  • Deadlocks: Whenever deadlock occurs
  • Blocking: Thread blocked > N sec
  • Slow IO: Database IO > 15 sec
  • DB State: Suspend, Offline, Emergency, or Recovery Pending
  • Restart: SQL Server reboot detected

Always On

  • Failover: AG failover event occurred
  • Log Chain: Missing log block in sync
  • Latency: Secondary node lag delay
  • Status Change: SUSPEND_FROM_USER, SUSPEND_FROM_RESTART, etc.

Log Scanning

Continuous pattern matching across SQL Server logs with instant email triggers for critical conditions:

  • General Errors: Strings matching "Error", "dead", "fail", "invalid"
  • System Terminations: Matches on "Terminate" or "Fatal Error"
  • Failovers: Messages matching "Resolving"
  • Corruptions: Database consistency reports corruption issues
  • Resources: Memory pressure related messages detected
  • System Level: OS related error messages
  • Severity: "Severe Error" notifications

* All thresholds are fully configurable based on N% usage or N timeframe (minutes/hours).

Slide 7 - Value & ROI Highlights

Value & ROI Highlights

Results and Value: Why Teams Buy SQL Planner

Up to 99%

Cost Savings

Lower TCO vs generic tools. The completely Free edition supports unlimited Windows servers & 100 of SQL instances natively.

Automated

Time Savings

Automated health checks, instant alerts, backups, and index maintenance drastically reduce manual investigation toil for DBA teams.

2x - 10x

Performance Boost

Pinpoint bottlenecks instantly and optimize query throughput utilizing advanced wait analysis and deep-dive query mining.

Proactive

Reliability & Uptime

Early-warning alerts prevent critical outages, while the unique auto-restore functionality reliably guarantees backup recoverability.

Built-In

Compliance & Security

Ensure protection with a dual-layered security framework and comprehensive audit trails tracking DDL and admin operational actions.

Agentless

Seamless Accessibility

Browser-based architecture allows 24/7 management from any device. Agentless task automation works perfectly with SQL Express.

Slide 8 - Problem Solution Pairs

Problems Solved

Specific Pain Points Addressed

High Admin Cost

Manual investigations

Automated Insights

100+ reports & automation

Manual Monitoring

Delayed issue detection

Real-Time Visibility

Dashboards & instant alerts

Hidden Root Causes

Unclear performance blocks

Precision Diagnostics

Waits, deadlocks & query mining

Multi-Server Sprawl

Fragmented toolsets

Unified Management

Windows + SQL in one pane

Network Silos

Complex multi-net access

Seamless Connectivity

Unified cross-network feature

Compliance Gaps

Missing security tracking

Audit Readiness

Comprehensive audit trails

Slide 9 - Competitive Comparison

Competitive Comparison

Why SQL Planner vs Datadog vs Site24x7

Top Choice

SQL Planner

Datadog

Site24x7

SQL Specialization

Deep analytics (Query mining, Wait analysis, AG insights)

Generic APM & Infrastructure focus

General Web & Infrastructure monitor

Cost Model

Free edition available; Paid support is ~60% lower

Per-host + DB add-ons (Scales rapidly in enterprise)

Per-monitor packages (Variable unpredictable cost)

Setup & Overhead

Browser-based, Agentless task automation (SQL Express ok)

Heavy agent installation required per host machine

Multiple agents & plugins installation required

Backup Strategy

Built-in automated backup types & Supported at object Level

Basic checks / Relies on external 3rd party tools

Basic manual verification required by DBAs

Alert Rules

SQL-native parameters (Blocking, AG status, Log patterns)

Standard resource thresholds & generic log rules

Basic threshold-based alerts (CPU, Memory, Disk)

Primary Focus

Dedicated SQL Server & Windows Tool for true DBAs

All-in-one Enterprise Cloud APM

SMB / Mid-market IT Monitoring

* Note: Competitor pricing and features are indicative and vary by specific plan or usage. Always verify exact quotes with vendors directly.

Slide 10 - Cost Comparison Chart

Cost Comparison

Illustrative TCO View: ~99% Savings

SQL Planner Advantage

  • Free Enterprise Edition for monitoring unlimited Windows servers.
  • Support/AMC is priced ~60% lower than industry alternatives.
  • No hidden fees for custom metrics or logs.

Generic Tool Sprawl

  • Per-host / Per-monitor pricing scales rapidly as your environment grows.
  • Expensive add-ons required for Database Monitoring features.
  • Additional "taxes" for log ingestion and custom metrics.

* Disclaimer: This is an illustrative Annual TCO comparison based on generic mid-market infrastructure (e.g., 50 SQL instances & 50 Windows servers) including database add-ons and standard support. Competitor pricing models vary heavily based on precise log volume, specific metrics tracked, and exact features deployed. Always confirm actual quotes with vendors.

Slide 11 - Logos + Testimonials

Trusted By Professionals

Enterprise Clients & Verified Reviews

GE Healthcare
Hanu
Access Meditek
Pacific National
Simple Logic
Lattice

Efficient & Reliable

"Clients consistently highlight how SQL Planner simplifies complex database tasks and provides reliable health analytics for Express and Enterprise editions."

Database Administrator

Information Technology

Huge Time Saver

"Users report significant improvements in workflow, noting that the Automated Alerts and Backup Validation features save hours of manual checking every week."

SQL Developer

Financial Services

Best Value in Market

"Reviews frequently mention the 60%+ lower cost compared to competitors without sacrificing the deep performance metrics needed for high-load servers."

Chief Technology Officer

Enterprise Solutions

100% CLEAN & CERTIFIED BY SOFTPEDIA LABS

Officially tested and verified to be free of spyware, viruses, and malware.

Slide 12 - Call to Action

Next Steps

Get Started: Try SQL Planner Today

1

Install on Windows

Install directly on a local machine running Microsoft Windows. No complex server-side infrastructure is required to get started.

2

Provide SQL Credentials

Connect securely with your SQL Server credentials. Ensure you have Sysadmin privileges for full data collection.

3

Access Web Dashboard

Browse to http://localhost/SQLPlanner via Chrome or Edge. Instantly view dashboards or easily enable secure network access for your team.

4

Configure Alerts & Backups

Set up instant email alerts for 20+ critical conditions and configure automated backups mapped with automatic restore validation checks.

5

Review Advanced Analytics

Dive into 100+ diagnostic reports, query mining, and wait analysis to immediately pinpoint bottlenecks and boost SQL performance.

Free Edition

Monitor unlimited Windows and 100 SQL instances completely free.

DOWNLOAD NOW

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